The values

Nurture creativity among women, all women, whether they are artists or businesswomen. 

That was the objective that Laetitia Casta had set for herself, with backing from UNESCO Artist for Peace Guila Clara Kessous, and support from Cointreau. 

Together, Laetitia and Guila Clara went looking for exceptional men and women to try and work out the intellectual process that helped them turn their initial dream into a tangible creative reality. 

Where did they find their inspiration? How did they find the courage to take those bold steps? How do they feel about the project that they carried through, simply on the strength of their conviction?

DREAM – DARE – CREATE – These three words express a personal adventure that Laetitia and Guila Clara take delight in laying bare in order to encourage other men and women to believe in their dreams and make them happen.

The inspiration provided by the two women proves that anything is possible as long as you believe in it strongly enough.